5
Brief:
Launch Guinness Zero focusing on advertising for Gen Z, and show that Guinness is not just a beer to enjoy in certain occasions such as St. Patrick’s Day.
Launch Guinness Zero focusing on advertising for Gen Z, and show that Guinness is not just a beer to enjoy in certain occasions such as St. Patrick’s Day.
Solution:
Exhibit different occasions where a Guinness Zero could be enjoyed.
Exhibit different occasions where a Guinness Zero could be enjoyed.